About Us

Starting off as market traders in Hull and Doncaster, we progressed into food wholesale and supplying other market traders. From wholesale we moved into a number of retail outlets that supplied both the public and wholesale trade. We specialise in selling short-dated or out-of-date "Best Before" dry food products as well as fully coded clearance stock. We do not however sell chilled or frozen "Use By" products.

Some people believe consuming food & drink that has passed it’s "best before" date is unacceptable and these people might be better of shopping at www.tesco.com.

Our customers have a more educated view on best before dates and what these actually mean. And for these people, Approved Food can offer fantastic value that no supermarket can ever compete with on price.

Our Golden Rules

We are very particular about what we buy and what prices we sell goods at. Our number one priority is to make sure nothing we sell has any adverse quality-related problems.

The price on every product relates to the date and we will never “pull the wool over your eyes”.
Everything we buy is genuine value for money
We are a family business with family values.

Many thanks Dan Cluderay
PS. If things go wrong, it's usually Luke's fault ... he's the guy in the middle. Just so you know who to blame!

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